Agents and Business Managers of Artists, Performers, and Athletes


Salary Median (2020)


Projected Job Growth (2019-2029)

+11.8% (faster than the average)

Most Common Level of Education

Bachelor's degree


What Agents and Business Managers of Artists, Performers, and Athletes Do

Represent and promote artists, performers, and athletes in dealings with current or prospective employers. May handle contract negotiation and other business matters for clients.

Other Job Titles Agents and Business Managers of Artists, Performers, and Athletes May Have

Agent, Athlete Marketing Agent, Booker, Booking Agent, Entertainment Specialist, Literary Agent, Print Agent, Talent Agent, Talent Representative, Theatrical Agent

How Leaders Describe a Typical Day at Work

Founder ,


Before the COVID-19 pandemic, my days were centered around booking tours in Europe and doing marketing events for companies. Today it's primarily remote work, often for video shoots or selling solar power throughout Central Texas. I also interview people for my podcast and release a monthly new music program on my podcast platform. I'm working on a writing project on the side and always looking for new opportunities.

Senior Booking Agent ,

The Pantheon Agency

Check and respond to all new email, and meanwhile updating tour spreadsheets and grids. After that, I take the current tour projects I am working on, and go back to follow up / re-solicit / or solicit anew for open dates in a particular region. Process emails / responses / phone calls. Once a tour is complete, or ready for launch, I coordinate with the management and label teams to announce the tour in conjunction with art work, press and promoter synergy for the best possible on-sale.

Tasks & Responsibilities May Include

  • Collect fees, commissions, or other payments, according to contract terms.
  • Send samples of clients' work and other promotional material to potential employers to obtain auditions, sponsorships, or endorsement deals.
  • Keep informed of industry trends and deals.
  • Conduct auditions or interviews to evaluate potential clients.
  • Negotiate with managers, promoters, union officials, and other persons regarding clients' contractual rights and obligations.

This page includes information from theO*NET 26.1 Databaseby the U.S. Department of Labor, Employment and Training Administration (USDOL/ETA). Used under theCC BY 4.0license. O*NET® is a trademark of USDOL/ETA.