<p>Do Internet pop-up ads&#160;really sell products, or do they just annoy people? Why do some TV commercials pull us in while others turn us off? What are the psychological effects of various colors?</p> <p>These are just a few of the questions you&#8217;ll explore as an advertising major. If you&#8217;ve ever dreamed of writing clever ad copy, planning a media campaign, or selling advertising space, this may be the major for you.</p>

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Advertising

A program that focuses on the creation, execution, transmission, and evaluation of commercial messages in various media intended to promote and sell products, services, and brands; and that prepares individuals  to function as advertising assistants, technicians, and managers. Includes instruction in advertising theory, marketing strategy, advertising design and production methods, campaign methods and techniques, media management, related principles of business management, and applicable technical and equipment skills.

Advertising

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Advertising

Major

Overview

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Leaders Who Majored in Advertising

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