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Srinivas Rao Highlight
Don’t get me wrong—failing sucks. But a big part of doing creative work is knowing that there’s going to be failure involved, and that there’s always something to be learned from it.
About Srinivas
- Was always a good student whose parents pushed him to get straight A’s; went to UC Berkeley as an undergraduate.
- Looking back, he says he spent his collegiate years doing the things would make him look impressive, rather than doing the things that he loved.
- In addition, the relaxed structure of college amplified his attention deficit disorder and made it difficult for him to focus; he started getting terrible grades.
- After he finished his first internship in social media, he wasn’t extended a job offer—he was devastated.
- By the time he was 30, he’d been fired from every job he’d worked, and he realized what he thought would be his career path was actually a dead end.
- In between jobs, he started a blog called “The School of Life,” where he’d interview up-and-coming and successful bloggers.
- After running the blog for several years and gathering advice from other bloggers, he self-published a book.
- That book (The Art of Being Unmistakable) became a bestseller, so he started a media company called Unmistakable Media.
