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Bert Jacobs Highlight
When you're old and grey, what will make you happy to look back and say that you did? What will be fulfilling? It's probably not just making a pile of money.
About Bert
- He and his brother, John, designed shirts and clothing for artists; sold them almost exclusively at art festivals.
- For five years, he and John drove around the country, lived out of a van, and tried to sell their t-shirts.
- When they'd get back from these road trips, they'd throw keggers and use their friends as a "focus group."
- After one party, the motto "life is good" stood out; the brothers liked that it was universally positive, and not just geared towards artists.
- Once their company found financial success, they started on their mission to give back to their hometown of Boston.
- They throw annual outdoor festivals, which raise money for traumatized children and children with life-threatening illnesses.
- He views Dr. Seuss as a major influence-his art inspired children to love reading-as proof that you never know how your art will affect people.
- Says it's essential to never take yourself too seriously; enjoying your time with friends and family is its own form of success.
