
MOISES NORENA
Vice President of Innovation
“If you become the best at what you like, that itself will break barriers and create opportunities.”
“If you become the best at what you like, that itself will break barriers and create opportunities.”
Vice President of Innovation
I help companies and people create and develop new product ideas.
It changes all the time, but I would summarize it in 3 main activities: - Help the company decide what to do, what opportunities make sense. - Identify market opportunities and unmet consumer needs. - Work with people, designers, engineers, etc to generate and develop new product ideas.
Here's the first step for college students
If you want to be in innovation in big companies, having a solid business foundation will be very helpful.
"Architecture is not a well paid career and is too hard to break into"