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Derek E. Baird

Derek E. Baird

CA USA

"Trust yourself. Listen to the advice of others, but ultimately, you do what makes sense to you. Follow your own road."

Career Roadmap

Derek E.'s work combines: Technology, Design, and Communicating / Sharing Stories

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Day In The Life

Sr. Director, Youth Strategy & Consumer Culture

I help brands better understand what makes kids tick.

Skills & Education

Here's the path I took:

  • High School

  • Bachelor's Degree

    Public Policy Analysis, General

    David M. Kennedy School of International Studies

  • Graduate Degree

    Game and Interactive Media Design

    Pepperdine University

  • Certification

    Project Management

    University of Utah

  • Certification

    Digital Marketing

    University of San Francisco

  • Certification

    Gamification

    Udemy

Here's the path I recommend for someone who wants to be a Sr. Director, Youth Strategy & Consumer Culture:

Bachelor's Degree: Cultural Anthropology

Learn more about different paths to this career

Life & Career Milestones

I've taken a lot of twists and turns

  • 1.

    Graduated from college! Now what?

  • 2.

    Finding a "real job." Working lots of "meh" gigs. Basically confused.

  • 3.

    First professional gig. "Ohhh. I really don't like this, at all." Shift gears.

  • 4.

    Second professional gig. "Ooooh. I *really* like this gig, a lot."

  • 5.

    Grad school. Really amazing experience. I'm on the right road now.

  • 6.

    Full throttle. Lots of amazing opportunities.

  • 7.

    Published a book! Secured patents! Published in academic research journals.

Defining Moments

How I responded to discouragement

  • THE NOISE

    Messages from Society in general:

    Liberal arts are a waste of a degree.

  • How I responded:

    Trust yourself. Listen to the advice of others, but ultimately, you do what makes sense to you. Follow your own road.

Experiences and challenges that shaped me

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