
Kirsten McMullen
Chief Privacy Officer / Sr. Director of Marketing
4INFO
4INFO
Chief Privacy Officer / Sr. Director of Marketing
I work in marketing and privacy in the mobile advertising technology industry.
Day-to-day, I respond to inbound requests for information or assistance and I read, edit, and write materials. Those include anything from advertising materials to privacy documentation. I work with other teams, like sales, operations and product teams. A great day would include an in-depth conversation with others about how we can best achieve a goal. Any day where I can work on a variety of projects, especially if I get the satisfaction of completing a project, is a great day in my book.
Here's the first step for college students
First, examine why you're interested in privacy: is it a profit-driven motivation, or is it an altruistic impulse to help protect consumers? Also consider whether or not you have international interests; privacy is very different from country to country, and you're going to need a wide breadth of education and knowledge to operate in international privacy.
"You're not good at math. You aren't at the top of your class."