Collaborate with the SD team on the development, execution, and measurement of member acquisition.
Half of the time I'm in the office, and half of the time I'm out and about. On any given day, I can be found tabling at the universities, presenting to student organizations, acting as a brand ambassador at corporate events, or leaving swag bags in the Zipcars. Other days, I'll come into the office to work on marketing projects, help the team with fleet operations, etc. My day is never just eight hours in an office on my computer. And I get to drive a different car almost every day!
I started as a student brand ambassador for Zipcar at the University of San Diego, so that was a good foot in the door. But even before that, I took on as many internships as I could, starting during my junior year of college. At one point, I had three internships at one time...while I was still a full-time student! The skills that I learned in my Rotaract club, sorority, part-time work on campus, and my internships helped me easily transition into the work force as a marketing professional.
Here's the first step for college students
Taking all of the internships that I could built me a well-rounded marketing resume and Linkedin profile. I gave each of my internships one hundred percent of my effort, I attended every event that I could, and I networked as much as I could, and I think that doing that early on in my career has made me very lucky and built me a strong set of connections. Take every opportunity that arises; be open-minded to new experiences and any position in your desired career.
"You only got into USD because they needed more diversity."