Mac Slavin

Mac Slavin

Social Media Coordinator

Professional Bull Riders


My road in life took a while to figure out.
Grew up in an athletic family (youngest of four boys).
Majored in journalism, so I could write for Sports Illustrated.
Interned with a baseball team in college.
Took a risk and joined Roadtrip Nation instead of taking another baseball internship.
Took a job with an advertising agency as an Interactive Copywriter (and hated it).
Quit my job after two months and moved from Iowa to California to intern in baseball (again).
Stayed in California and freelanced until I could find a job in sports.
Found my current job managing and advising social media accounts on five different continents.
Keep following my journey


High School
Public Relations, Advertising, and Applied Communication
Wartburg College


Social Media Coordinator

I manage and advise our different social media accounts.

Career Roadmap

My work combines:
My work combines:
Action Sports
Communicating / Sharing Stories

Day to Day

Every day is different, but throughout the day I'm constantly working with other teams and interacting with various fans. On event days, I'm updating social media accounts to give fans a behind-the-scenes look into the sport.

Skills & Qualities Beyond School

Do as much outside the field as possible. Social and digital media is about interacting with fans and understanding a crazy amount of things. Every day I'm interacting with fans, figuring out what makes them tick, creating new designs and writing copy that will engage them.

Advice for Getting Started

Here's the first step for college students

Be social. If you can interact with different people in life, you can interact with them online.

Recommended Education

My career is not related to what I studied. I'd recommend this path instead:

Communication, General


The Noise I Shed

From Society in General:

"You should get a "real" job."

Challenges I Overcame