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Monica Landers
Monica Landers
01:07

Monica Landers

StoryFit

Austin, TX USA

"You have to keep moving forward. The goal isn’t to get to something great, but to keep doing things that are great along the way."

Career Roadmap

Monica's work combines: Journalism, Business, and Communicating / Sharing Stories

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Day In The Life

CEO

I am the founder of a tech company that uses AI to improve content for book publishers and movie studios.

01:38

Day In The Life Of A Tech Entrepreneur

My Day to Day

When you run a business, there are things you do on a daily basis that don't change no matter what company it is. I spend a lot of my time hiring and finding the right people to fill crucial roles. As a result, I have to do a lot of work to make sure that these people have all the support and resources they need to do their jobs. Aside from that, as a CEO, I spend a lot of time connecting the dots and making sure I know everything that is going on and giving guidance where I can.

Skills & Education

Advice for getting started

When I first started out interning, it made me kind of afraid of television journalism because it all seemed very difficult. It helped me to apply what I was learning in school to what I saw in the real world.

Here's the path I took:

  • High School

  • Bachelor's Degree

    Journalism

    Texas Christian University

Life & Career Milestones

My path in life took a while to figure out

  • 1.

    Grew up in Austin, Texas.

  • 2.

    In fourth grade, when a local news reporter came to present at her school, she knew then that she wanted to pursue journalism.

  • 3.

    Attended Texas Christian University where she received her degree in journalism.

  • 4.

    Her first job out of college was working as a producer for ABC News on shows such as "Good Morning America"—ended up working there for almost 10 years.

  • 5.

    Says that her career started to evolve around the application of content and how you can utilize content to make better business decisions—left her job at ABC to explore that in different areas.

  • 6.

    While freelancing and working for other media companies, she was recruited to work for Demand Media, Inc. as their Vice President of Media Innovation.

  • 7.

    Uniting her passions of storytelling and digital media, she founded Authors.me, which seeks to unite writers, agents, and publishers on one platform to connect and bring new content to life.

  • 8.

    She now runs StoryFit, a startup giving the entertainment industry the power of AI to impact their content—says, “The root of who we are as people is telling stories...how we tell them is crucial.”

Defining Moments

How I responded to discouragement

  • THE NOISE

    Messages from Myself:

    How do they know what to do? This all seems too hard.

  • How I responded:

    When I first started out interning, it made me kind of afraid of television journalism because it all seemed very difficult. It helped me to apply what I was learning in school to what I saw in the real world.