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Donna Werking
Donna Werking
01:19

Donna Werking

Northern AZ Social

Prescott, AZ USA

"The most powerful thing that you can ever say is yes or no in life."

Career Roadmap

Donna's work combines: Business, Entrepreneurship, and Problem Solving

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Day In The Life

Owner & Marketing Strategist

I own a full-service agency specializing in traditional, digital, and social media marketing.

My Day to Day

I monitor all social properties and create unique, engaging ad campaigns. I build original content development. I manage brands and media relationships, which includes preparing content and coordinating production deadlines.

Skills & Education

Here's the path I took:

  • High School

  • Associate's Degree

    Marketing

    Yavapai College

  • Bachelor's Degree

    Marketing/Marketing Management, General

    Northern Arizona University

Life & Career Milestones

My path in life has been direct

  • 1.

    I was born in Ohio but moved around a lot because my father was in the military—by the time I finished high school, we were living in Delaware.

  • 2.

    I started college in Delaware but realized that I wasn’t very happy there, so I moved to Arizona—where my family was—to finish my college education.

  • 3.

    I earned my associate degree in marketing from Yavapai College and then transferred to Northern Arizona University for my bachelor’s degree.

  • 4.

    I started my career as an intern for the Arizona Sundogs Hockey Club.

  • 5.

    I was offered a full-time position in corporate marketing for the Arizona Sundogs within six months and moved up to director of corporate sales within a year.

  • 6.

    I eventually branched out on my own and worked as a consultant for a few years.

  • 7.

    When social media emerged, I noticed that the small businesses in Prescott, Arizona, were lacking social media marketing coverage—I launched my company, Northern AZ Social, based upon that need.

  • 8.

    Since then, Northern AZ Social has grown into a full-service marketing agency specializing in traditional, digital, and social media marketing.