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Laurie Reiprich

Laurie Reiprich

AppFolio/Team Rubicon

Career Roadmap

Laurie's work combines: Design, Entrepreneurship, and Helping People

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Day In The Life

User Experience Research Manager

Whether it be AppFolio's software, or a TR Op, I try to leave things better than I found them.

Skills & Education

Here's the path I took:

  • High School

    Webster High School, South Dakota

  • Bachelor's Degree

    Psychology, General

    University of South Dakota

  • Bachelor's Degree

    Biology/Biological Sciences, General

    University of South Dakota

  • Graduate Degree

    Human Biology

    University of South Dakota

  • Doctorate

    Human Biology

    University of South Dakota

Here's the path I recommend for someone who wants to be a Human Factors Engineers & Ergonomists:

High School

Bachelor's Degree: Psychology, General

Bachelor's Degree: Biology/Biological Sciences, General

Graduate Degree: Human Biology

Doctorate: Human Biology

Learn more about different paths to this career

Life & Career Milestones

My path in life took a while to figure out

  • 1.

    I grew up on a farm in South Dakota. My dad, uncles and cousins were all in the Army National Guard.

  • 2.

    I joined the South Dakota Air National Guard at 17, a month after 9/11.

  • 3.

    I had a pretty 'normal' college experience and didn't deploy until my first year of grad school.

  • 4.

    I was sent to Iraq for a few months, then came back and continued with grad school.

  • 5.

    The Roadtrip Nation book inspired me to take a few months to explore after finishing grad school.

  • 6.

    I volunteered with Team Rubicon in 2010 and have been a volunteer leader within the org since 2013.

  • 7.

    Recently, my fiancee and I moved to Santa Barbara; I'm currently in a job I LOVE at AppFolio.

  • 8.

    I'm in the process of transitioning to the Channel Islands Air Guard and am currently a captain.

Defining Moments

How I responded to discouragement

  • THE NOISE

    Messages from Society in general:

    You shouldn't go on this road trip; it could be dangerous for a young woman.

  • How I responded:

    Having grown up in the Midwest, people are much more conservative than they are on the West Coast. So when I wanted to do this long road trip after grad school, my parents were pretty concerned about me. I just knew that I had to be a smart traveler, and trust my military experience, and trust myself to make good decisions. Luckily, I didn't let anyone's concerns stop me, because that was truly a transformative experience that showed me that there was more out there beyond South Dakota.