
Patricia Fuentes
Social and Digital Content Manager
Capital One
Capital One
Social and Digital Content Manager
I manage social and digital content about the company's work in the community.
I talk to my colleagues and partner organizations to gather stories about volunteer activities, nonprofit partnerships, events and announcements that might lead to great stories I can tell in social media and our digital channels. I write stories and curate photos and video that enhance them. I engage with our online audiences, answering questions and monitoring their responses. I also engage with our partners online to make sure we're supporting their mission and amplifying their messages.
Here's the first step for high school students
Read a lots of different things: books, magazines, blogs, social media. Be selective about what you read, especially online because there's a lot out there! Write as much as you can; it'll come more easily the more you do it. Make some of your writing public through social media, a blog, the student paper, or a writing group. You'll get feedback and be forced to have a point of view and decide on a few topics you want to become an expert in and write about a lot so you become known for them.
"You can't make money as a writer. If you study english you have to be a teacher. You can't have a real job and continue your creative writing / publishing."