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Jessica Rae
Jessica Rae
00:51

Jessica Rae

Rae Model & Talent Agency

San Francisco, CA USA

"Don’t listen to anybody’s story with a comparison because your life is your life and your journey is your journey."

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Jessica's work combines: Music, Art, and Being Creative

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Day In The Life

Founder & CEO

I run a studio, teach dance, and create space where all kinds of people can grow through movement.

02:12

Day In The Life Of A Dance Studio Owner

My Day to Day

I usually start my days by teaching a couple of dance classes. I'll be in and out of the studio while also balancing administrative work. My two main admin focuses are accounts and sales for the agency, and operations and flow for the studio.

Skills & Education

Here's the path I took:

  • High School

  • Bachelor's Degree

    Speech and Communications

    San Francisco State University

Life & Career Milestones

My path in life has been direct

  • 1.

    From a very young age, I knew that dance, music, and movement were in my blood.

  • 2.

    In college, I juggled go-go dancing and catering gigs to support myself while dreaming of building something of my own.

  • 3.

    At 19, I launched my first dance company with four performers, which quickly grew to a 50-person squad performing in major cities like New York, Los Angeles, and Las Vegas.

  • 4.

    After facing rejection from traditional modeling agencies, I created my own—one that welcomes all bodies, stories, and backgrounds.

  • 5.

    I sat on the steps of a Union Square building until the landlord gave me a shot, and that became my first real studio space.

  • 6.

    I turned my dance company into a home for working artists, giving dancers steady income through teaching and agency gigs.

  • 7.

    Today, I lead a thriving model and talent agency, a dance studio, and city-sponsored community classes.

Defining Moments

How I responded to discouragement

  • THE NOISE

    Messages from Peers:

    You're not fit to build your business here.

  • How I responded:

    Because I work in the arts, which don't typically have a high gross sale, it's challenging to prove that I'm fit for the economic background for a business space. Without a financial safety net, I was told I didn’t qualify for a space I knew was meant for me. So I waited on the stairs to speak directly to the landlord. I showed up, shared my vision, and he took a chance on me. That space became the heart of everything I’ve built.

Experiences and challenges that shaped me

Click to expand

  • When the COVID pandemic hit, I really struggled financially and almost had to shut everything down. Rather than give up, I reminded myself why I started. I asked for rent forgiveness, pivoted to Zoom, and kept showing up.