Betty Cortina

Betty Cortina

Editorial Director


Latina Magazine

New York, NY USA


I had led myself by my gut, and really had to tune out a lot of people.

Videos

By Roadtrip Nation

Betty Cortina

Milestones

My road in life has been direct.
Parents were immigrants from Cuba; she was the first person in her family born on American soil.
Learned work ethic from parents: father lied, said he could drive a forklift so he could get his first job in America, mom worked graveyard shifts.
Her family didn't want her to work, go to college; tradition ruled she'd live with her family until she married.
Had to apply to universities, jobs in secret; got into the University of Florida, her hometown newspaper gave her a full scholarship.
After college, worked as a crime and politics reporter for the Miami Herald.
Realized she was only doing newspaper journalism because it'd look good on her résumé; really wanted to work in magazines.
Co-workers were telling her that if she left newspapers for magazines, no one take her seriously.
Worked on "high-profile" jobs, like People en Español, but left to work at Latina, a small-scale magazine that she loved.

Career

Editorial Director

I direct editorial content focusing on the most empowering, engaging, and culturally relevant content for Latina women.

Career Roadmap

Roadmap
My work combines:
My work combines:
Journalism
Writing
Communicating / Sharing Stories

Hurdles

Challenges I Overcame

First-Generation College Student