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Willie's Open Road

  • INTERVIEWED BY:

    Action Sports

  • INTERVIEW LOCATION:

    Jackson, WY

  • AIRED ON:

    Other: Roadtrip Nation Action Sports | FuelTV

WILLIE MCMILLON

Professional Snowboarder/CEO
Bluebird Wax

“You just have to believe in what you're doing and you just have to love it so much that it doesn't matter if you're making money at it.”

INTERESTS:

Action Sports Entrepreneurship

THEMES DISCUSSED:

Beliefs & Faith Passion Determination

TAGS:

business, expectations, odd jobs, snowboarding

BIOGRAPHY:

One day, while driving to a day of snowboarding, former professional snowboarder Willie McMillon told his friends he was going to start a business and that he would call it Bluebird. He had no idea what sort of products he would sell, but he was determined to become an entrepreneur. A friend of his suggested that he make snowboard wax, and Bluebird Boardwax was born in Willie's kitchen in Jackson, Wyoming. Working from handing out wax to riders in aluminum foil to becoming a player in the board wax industry, Willie's entrepreneurial spirit and drive made it possible for him to bring his idea to reality.